Maximize your revenue with our SDK
13K+
apps already earning with us
90M
devices connected to our SDK
300K+
direct advertisers work with us
80+
third-party DSPs in our network
One network, countless opportunities
The Yandex Advertising Network brings together millions of advertisers with thousands of apps through various ad formats.
Millions of advertisers
Maximize earnings on ad impressions from thousands of direct advertisers and 80+ external DSP partners
A steady revenue stream
Boost ad revenue with one of the world's best networks consistently recognized in international ratings
The world is your oyster
With a global reach, advertisers come from all over Eastern Europe, the CIS, Asia, and the Middle East
Various app stores
Popular platforms
Small ad blocks that display text, image, and video ads, as well as other media.
Occupy the entire screen and work best when a user follows the app’s intended logic
Occupy the entire screen of a smartphone. For example, if a user watches a video to the end, they’ll receive a reward or in-game currency
Easily adapt to the content of an app and increase the click-through rates of ads
The Yandex Advertising Network helps bring in 50% of a mobile game developer’s income
Monetizing with the Yandex Advertising Network helped a mobile game developer boost its eCPM audience in Russia by 40%
Waterfall Optimization: The Yandex Advertising Network grows an app’s revenue by 26%
The Yandex Advertising Network is a platform for placing ads on mobile apps. Publishers place ad units in their sources, and we pay them for impressions. App developers can integrate ads using the Yandex Mobile Ads SDK.
App monetization is the process of generating revenue from app users, offering developers a consistent income stream. Success in monetization depends on factors like audience size, content quality, chosen advertising networks, and strategy. High-performing apps can generate thousands of dollars monthly.
Ad app monetization revolves around displaying ads within apps. To display relevant ads, app owners partner with advertising networks, which handle interactions with advertisers, ensure compliance with regulations, and share ad revenue with app owners. Integrating an advertising network into the app simplifies this process for publishers.
Monetizing your app with the Yandex Advertising Network offers several advantages. As one of the largest and most lucrative networks for Russian-speaking audiences, we boast over 300,000 direct advertisers from Yandex Direct, Russia’s largest advertising platform.
No, you don’t need a legal entity in Russia. We collaborate with partners worldwide, with few exceptions.
Payments are automatic on a monthly basis, provided the minimum payment threshold (100 euros or 150 dollars) is met.
Payouts are made in either EUR or USD.
Yes, the Yandex Advertising Network adheres to GDPR and COPPA regulations.
Visit our Help Center and consult the Quick Start section to begin setting up app monetization.
For App Publishers
For Marketers
Sources
For Web Publishers
For DSP & SSP